Understanding market threats and opportunities, market trends / customer insights and competition
Support the development of marketing strategies and the tactical solutions by smartly applying segmentation, targeting and positioning implementing marketing plans through internal training, customer education collaboration, key account engagement activity
Leads demand-generating core activities in the assigned market for the assigned product specialty.
Aligning resources (AKA & global product team, make center, central marketing, MarComm, PR, Medical Affair, etc.)
Developing and maintaining key opinion leaders (KOL) pool
Managing budget for promotional & marketing activities
Support Product life cycle management
Communicates with a cross-functional team with involvement from sales, service and OTR team to establish and execute the plan from end of sales to end of service for relative products.
Works with Account Managers and channel partners to deliver quality products on time.
Training the channel partners and improving their professional ability
Bachelor’s Degree in medical, biology or economy
Minimum 1 year of experience in medical, pharmaceutical marketing or regional marketing
Excellent communications / influencing skills
Strong analytical and process skills
Strong presentation skill
High proficiency in English to support global communication
Quick learning skill and culture adaption capacity
Proven performance track record
Healthcare product / industry acumen
Experience In Drug/medical Device Marketing Is Highly Preferred
Experience in medical device related to Ultrasound is highly preferred
Tagged as: CVUS Product Sales Specialist
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